The sun sets on Anaheim, Calif. as the teamsters load up the last crates full of trade show booth parts and the leather-clad aging 80′s rockers slink back to whatever coke-fueled nightmare they came from. Another NAMM Show is concluded.
Business was done, products were announced, Stevie Wonder played some new keyboards and many new friends and connections were made. The NAMM Show is a hotbed of activity and can drive a lot of change and innovation in the industry. So what’s the next big thing? Where is this crazy world of music technology headed? I can’t really say, only time will tell.
But we did see a lot of cool stuff at NAMM, all sorts of exciting new products from all your favorite manufacturers. Here’s a quick roundup. Let us know what you think.
Akai MAX49
Akai has a pretty exciting new keyboard. Semi-weighted keys with after touch, built in arpeggiator, step sequencer, touch strips with LED feedback and velocity sensitive pads all make this a pretty killer box. But the most interesting feature, to me, is the analog CV and gate outputs. This thing is essentially a MIDI to CV converter, giving you control over your software DAW and your vintage analog gear. Hello eBay, time to pick up that old Juno 106! If you play keyboard, the MAX49 will definitely be a powerful tool.
Keith McMillen QuNeo
The QuNeo is pretty much the only truly innovative piece of controller gear I saw at NAMM. I’ve been waiting for a chance to play with this thing ever since the Kick Starter was launched, and it has definitely delivered. The QueNeo has so many different layers of control on each pad – velocity, pressure, position, etc. – I can’t even visualize how to play it yet. And the fact that they managed to fit all of those features into such a small, bus-powered package is simply mind boggling! I can’t wait to spend some more time with this controller.
Yeuda Ben-atar, a.k.a. Side Brain, is a controllerist and beat maker based in Los Angeles. His unusual approach to performance includes using a Dreamcast arcade controller for finger drumming which won him a custom, one-of-a-kind Launchpad from Novation.
He has used that Launchpad to create a unique glitch machine named the FxGrid, which exclusively uses native Ableton Live Suite devices, with no Max4Live or other bells and whistles. It’s easy to implement and run, and available here.
Yup, we’re about to get all up in that NAMM! More than half of the Controllerism.com staff will be attending the 2012 NAMM Show in Anaheim, Calif. this weekend. So expect all kinds of shenanigans, schmoozing and geeky press coverage of all the hottest new controllerism related products from your favorite manufacturers.
I’ve been receiving an endless stream of press releases and invitations to press conferences from just about every music manufacturer known to man. I’m excited to see the 12 Step and QuNeo from Keith McMillen, as well as Livid Instruments’ new CNTRL:R. But mainly I can’t wait to see what surprises this music technology geek-fest has to offer. I mean, who knows what or who we may encounter while we’re down there. I guess we’ll just have to wait and see, but you can expect continuous coverage of all things controllerism.
And, of course, there is the aforementioned Interface LA show on Friday that will feature Controllerism.com staff members Moldover and Nonagon. Carson and I will be there as well, so if you’re in the area, please come out and meet us!
Controllerism & collaboration: they belong together. Heck, they’re practically the same word! The music geek-fest known as NAMM is just around the corner and it’s no coincidence that a crew of crews is gathering to drop some serious live electronic musicianship in the midst of the trade show schmooze-fest. If you’ll be anywhere in Southern California this weekend, come check out a ridiculously awesome lineup of performers brought to you by some of the hard working people supporting this culture.
FEATURING:
Mike Slott
Moldover
Peter Kirn
Nonagon
Rich DDT



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